Just recently, you’ve come to realize that your brand and look, for that matter, needs a total makeover. Well, the fact that you’ve realized this need, implies that you are on the right path. Change is certainly fearsome and as the famous adage goes change is the only constant in this world which is inevitable and unavoidable. Repositioning can scare anyone but it is a fact that the inability and resistance to evolve results in stagnance. In this article, we are going to have a look at some very effective tips that can help you reinvent your brand into a fresher, more consolidated visual brand identity.